Whatsapp commerce
Low drop-off recovery and friction in website checkout flows
Direct in-chat catalog browsing, automated cart recovery, and WhatsApp checkout flows
Make WhatsApp a connected shopping journey.
Curate WhatsApp commerce flows for in-chat catalog browsing, cart recovery and checkout handoffs. Review messaging permissions, commerce integration and operational ownership before deployment.
Whatsapp commerce: Key Capabilities
In-Chat Catalog
Support product discovery within the conversation.
Cart Recovery
Assess consented reminders for incomplete purchases.
Checkout Flows
Connect conversations with the appropriate checkout journey.
Conversation Automation
Automate suitable steps while retaining a support handoff.
Customer Context
Use relevant purchase context to support conversations.
Messaging Permissions
Review opt-in and messaging requirements.
Commerce Integration
Assess catalog, cart and order-system compatibility.
Journey Reporting
Track movement from conversation to purchase.
Whatsapp commerce: Diagnostic Checklist
01. Map catalog discovery, cart recovery and checkout needs.
02. Audit messaging permissions and commerce-system readiness.
03. Benchmark automation, catalog sync and handoff capabilities.
04. Agree conversation ownership and commerce measurement.
Whatsapp commerce: Curated Technology Ecosystem
Commerce Data
Connect relevant catalog, cart and order context.
WhatsApp Journeys
Coordinate browsing, recovery and checkout conversations.
Conversion Measurement
Review conversation outcomes with agreed attribution.
Whatsapp commerce: Business Metrics
Measurement priorities for whatsapp commerce. Baselines and targets are agreed during the diagnostic; no client results are claimed.
01
Catalog engagement
Track meaningful product interactions in chat.
02
Cart recovery
Review recovered purchases from eligible reminder journeys.
03
Conversation conversion
Measure purchases linked to commerce conversations.